
The system allows travellers to complete check-in before they even reach their hotel. Guests upload their identification and biometric data once, and the information remains valid until the document expires. On every future visit, a quick facial-recognition match is all that is needed, eliminating repeated paperwork and long queues.
Developed by the Department of Economy and Tourism in partnership with tech providers, the service is now available across hotels and holiday homes. Officials expect it to be especially useful for return visitors, who make up nearly a quarter of Dubai’s annual tourist numbers. The technology may also expand into other touchpoints – from car rentals to additional tourism services.
Dubai’s hospitality industry continues to grow at a rapid pace. The city welcomed 15.7 million international overnight visitors in the first ten months of 2025, a 5% increase year-on-year, with 36.71 million room nights registered across 820 hotels and hotel apartments. The new system aims to support that momentum by creating a smarter, more seamless travel experience.
Leaders say the move reflects Dubai’s broader vision under the D33 agenda to build an innovative, secure, and visitor-friendly city. By streamlining arrivals and removing friction for travellers, the contactless check-in marks a significant step in Dubai’s journey toward fully digital hospitality.
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