The move aligns with Dubai’s broader vision to lead in financial innovation and attract younger, tech-savvy customers who prefer flexible, digital-first transactions. Emirates says the partnership reflects its commitment to evolving with customer preferences.
The agreement was signed by senior executives from both organisations, with the presence of His Highness Sheikh Ahmed bin Saeed Al Maktoum. It marks a strategic step in expanding the practical use of crypto in everyday travel and lifestyle experiences.
As Dubai continues to embrace digital assets – from real estate to telecoms – the city is rapidly becoming a global crypto hub. With both Emirates and Air Arabia moving into the space, flying with crypto might soon be the norm for UAE travellers.